copywriter,
brand storyteller,
& content marketer 

about me:

I’m Erica — a Philadelphia-based copy and content writer for B2B tech companies.

My current and past clients include NetApp, Cognizant, RingCentral, Dock, and more.

Every product, customer, and brand has a story. I make sure it’s well told.

Disruption. Innovation. Revolution. Tech copy has made novelty sound downright boring. Our favorite buzzwords have lost all meaning, yet brands still default to copy-and-paste messaging that sounds just like everyone else. When everyone is a “game changer,” how do you actually change the game?

By telling real, authentic stories — and telling them well. I help tech companies create purposeful content that highlights their unique value without compromising quality or creativity.

Copywriting

I work alongside creative teams to bring my copy and campaign concepts to some of the world’s busiest locations.

  • OOH & Digital Ads

  • Social Media Graphics

  • Campaign ideation & development

what i do:

Content Production

I create long- and short-form content that highlights brands’ unique ideas, people, products, and partnerships.

  • Thought leadership

  • Video scriptwriting & storyline production

  • Product comparison guides

  • Web & landing pages

  • Use cases, ebooks, & customer stories

Brand Storytelling

I develop, maintain, and manage brand messaging, tone, and voice to ensure consistency and accuracy across projects and channels.

  • Brand voice development

  • Messaging guidelines

  • Editing & ownership