How to Use a Backlink Checking Tool to Control Your Fate

How to Use a Backlink Checking Tool to Control Your Fate

Wish you had a crystal ball to see the future?

While horoscopes, palm readers and psychics can all promise to tell you what your fate holds, sometimes a little strategic thinking is all you need.

When it comes to predicting the future of your website, you don’t need tarot cards to see where you’re headed.

All you need is a backlink checking tool.

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15 of the Most Inspiring HR Tech Leaders to Follow in 2018

15 of the Most Inspiring HR Tech Leaders to Follow in 2018

No matter the industry you serve or how long you’ve been in the recruiting world, the basics never really change.

You’ll always want to connect with the best talent available.

You’ll always want to make sure your candidates feel unique and important.

You’ll always need to remain competitive to make your team more intriguing than your competitors.

But while these basics may stay consistent from year to year, the way we go about guaranteeing them changes. With new advancements in technology, Human Resource departments are constantly evolving.

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Cheat Sheet: The 5 Best SEO Reporting Tools to Ace Your Inbound Strategy

Cheat Sheet: The 5 Best SEO Reporting Tools to Ace Your Inbound Strategy

Imagine you’re back in college.

You’re in the library, preparing for a big test.

In front of you are pages and pages of notes, graphs, quizzes and textbooks that you need to sift through.

You only have a few hours until your test, and you need to remember your facts fast—but you’re not sure how to find the information you need to study...

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BrightEdge Review: Navigate the Corner of SEO and Content

BrightEdge Review: Navigate the Corner of SEO and Content

Your digital marketing strategy is like a city street.

In order to get your customers from Point A to Point B, you need to provide them with the directions, information and resources they need to make it through their buyer’s journey.

However, to get them there as efficiently as possible, you need to ensure you’re creating the right marketing pathways.

Each piece of your marketing strategy should come together, creating a roadmap for your success...

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4 Ways to Use a Free Backlink Checker to Jump Start Your Link Building Strategy

4 Ways to Use a Free Backlink Checker to Jump Start Your Link Building Strategy

Have you ever had a dead car battery?

No matter how hard you twist the key, your car just won’t get started.

Until it can get the jump start it needs, the car is stuck.

Unfortunately, dead car batteries happen all the time.

When you’re not paying close attention, you can make mistakes—and they can cost you.

Think of an unmonitored backlink strategy like a dead car battery...

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How to Use Audience Personas to Improve Social Media Engagement

How to Use Audience Personas to Improve Social Media Engagement

Social media can be one of the most influential tools for connecting with your target audience. Because your social profiles act as a clear line of communication between you and your leads, customers, and clients, you can get feedback, start conversations, and share new insights quickly and easily.

However, to see success from your social profiles, you need to be actively engaged. If you're just starting out or you're trying to establish new connections on a social media account, you may find that it's harder to get noticed than you expected.

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13 Habits of the Most Successful Recruiters

13 Habits of the Most Successful Recruiters

As a recruiter, it’s your job to get the best talent through your company’s front door.

However, when you’re recruiting the best of the best, you also need to be the best of the best.

Of course, becoming a great recruiter takes skill, practice, and intuition, but there are a number of habits and traits that you can adopt quickly to help you become a better HR professional for your company...

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16 Tips for Writing the Perfect Job Description

16 Tips for Writing the Perfect Job Description

It all starts with the job description.

As the first thing a job candidate will engage with when learning about your brand or position, the perfect job description is crucial for getting the right person to apply, but there’s a catch.

The job description you post should get potential candidates excited about the opportunity, your company, and what you can accomplish together, but shouldn’t be overloaded with information either. It’s a balancing act, but a rewarding one...

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Your Social Media Marketing Tool Kit: 5 Tools for Brilliant Brand Personality

Your Social Media Marketing Tool Kit: 5 Tools for Brilliant Brand Personality

Imagine yourself at a party.

You’re standing in the middle of the room, having a conversation with a friend or family member. As you’re chatting about the weather, current events or the latest hilarious thing your toddler did this morning, someone you don’t know steps in.

“Click here for an awesome deal!” they yell in your face...

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The Complete Marketo Review: Is This the Right Tool to Automate Your Email Campaigns?

The Complete Marketo Review: Is This the Right Tool to Automate Your Email Campaigns?

Do you ever wish you had a modern fairy godmother to take all of your email marketing troubles away?

As one of the best tools for companies to connect with target audience members, email marketing is important for just about any business. But in order to make lasting connections and get results, it takes a serious time commitment.

While we don’t know of any fairy godmothers willing to take over your email marketing responsibilities, we can fill you in on the next best thingmarketing automation...

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5 Low Energy Mistakes That Get in the Way of Quality Content

5 Low Energy Mistakes That Get in the Way of Quality Content

High-quality content is the fuel that keeps your website going. 

You’ll can’t just fill the tank one time. You have to keep refilling it along the way.

And you can’t settle for that regular stuff—a quality content marketing strategy demands premium, high-octane fuel.

The second your content quality dips, so will the success of your marketing.

And without regular input of quality fuel, everything’s going to shudder to a halt...

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