I’m Erica.

I’m a copywriter, brand storyteller, and product-led content marketer for B2B tech companies. I help leading tech brands connect and communicate more effectively.

What I do:

copy

I write ad copy that gets noticed and conveys key brand messages, even when displayed in the world’s busiest locations. I love working with creative teams to develop fun, inspirational campaigns and will never turn down an opportunity to make a play on words.

content

I create short- and long-form content that tells the stories of brands, products, and customers. I make technical concepts and products interesting, relatable, and easier to understand for a broader, non-technical audience.

brand

I help brands create, implement, and maintain a clear and consistent voice and tone. I’m picky about the details, ensuring every ad, blog, and landing page aligns with the brand’s m